Crisis Management Strategist, Melissa Agnes joined Shel Holtz on his widely recognized PR Podcast, For Immediate Release (FIR), to discuss how two companies deftly handled surprise issues and the 
importance of internal communication in times of crises. Melissa’s conversation with Holtz begins roughly at the 6-minute mark and we are thrilled to share their conversation with you!
It is imperative that your brand is prepared for the unexpected— we call this being #CrisisReady. Melissa arms organizations around the globe with strategies to proactively and successfully respond to and manage situations that may jeopardize their brand. Take the first step to building an invincible brand and learn more about Melissa’s programs.
