Analyze > Optimize > Execute > Repeat has been the core process for successful digital marketing initiatives for many years now. Today, however, we live in a technologically savvy society where new marketing strategies and concepts are constantly emerging— cognitive technology being one of them.
In his article, Why the Future of Marketing is Curiosity, Not Creation, marketing and customer service expert, Jay Baer, explains why this technology will create communications that are more relevant, and more impactful for your followers.