Analyze > Optimize > Execute > Repeat has been the core process for successful digital marketing initiatives for many years now. Today, however, we live in a technologically savvy society where new marketing strategies and concepts are constantly emerging— cognitive technology being one of them.
In his article, Why the Future of Marketing is Curiosity, Not Creation, marketing and customer service expert, Jay Baer, explains why this technology will create communications that are more relevant, and more impactful for your followers.
Michelle Joyce has spent nearly 30 years in the professional speaking and corporate meetings industry, helping organizations identify and book keynote speakers for conferences, leadership meetings, sales events and corporate gatherings. She is the Founder and President of Michelle Joyce Speakers and serves on the Executive Board of the Global Speaking Industry Association, where she previously served as President. Michelle is frequently called upon as an industry expert and is passionate about helping meeting professionals find the right speaker for the right audience.