Success comes from building one relationship at a time. Clint Greenleaf, a successful entrepreneur, business leader, and keynote speaker says, “The relationship is where I can create real, lasting value amidst a world filled with transactional dealings.”
In his article, Why Providing Value Requires Connection: How To Engage Your Audience In Ways That Put Your Relationships First, he addresses the importance of learning the full scope of your prospects motivations so that you can better help them.
When your next prospect calls, take Clint’s advice and uncover their specific needs or goals before you close the sale.