If you have a credit report, it is likely you are one of the 143 million Equifax customers whose personal information was exposed in Equifax’s recent data breach. This is a big deal, right? No data breach is good; especially when your organization’s breach is being referred to as one of the worst in history.…
Sure, you’ve done it… I’ve done it… we’ve all done it. It has been proven that posting quotes on social media can generate a lot of likes, but is it really the best move? Marketing Expert and Keynote Speaker Jay Baer thinks we can all do better. According to Jay’s recent post (which caused quite the…
Jay Baer is a renowned business strategist, a New York Times best-selling author of five books, and the world’s most retweeted person amount digital marketers. His programs help organizations everywhere rethink their approach to marketing and customer service, helping them gain more customers and keep those they’ve already earned. Jay customizes each presentation by including…
Content marketing expert, Jay Baer, just launched a new, free ebook called, The 3 Types of Social Media Metrics and Why They’ll Get You Promoted. In his article, The 3 Social Metrics That Will Get You Promoted, Jay outlines a few highlights from his ebook and explains why it’s time to take social media metrics…
Quebec’s birthday, St. Jean Baptiste, was celebrated this past weekend. During a parade in Montreal, a picture went viral accusing organizers of the parade of advertising systemic racism. While crisis management expert, Melissa Agnes, feels this was not intentional— she feels it was preventable. In her video, Important Message To All Communication Professionals!, Melissa explains…
You may be wondering, “How often should I post on social media?” That is a great question and something content marketing expert Jay Baer addresses often. The “science” behind successful social media posting has changed significantly over the last few years. In his article, Here’s How Often You Should Post on Social Media, Jay takes a deeper…
Mobile phones have become a staple of our society, with everyone from elementary school children to senior citizens. And while mobile apps and texting have made our lives easier in many ways, they have also negatively impacted certain aspects of our lives such as our attention span and our ability to personally connect and interact…
The biggest news story this week was the passenger who was brutally removed from an overbooked United Airlines aircraft. As the man was pulled from his seat and down the aisle of the aircraft, fellow passengers filmed videos of the situation. These videos then flooded the internet, worldwide. United Airlines responded to the situation 18…
“Social media content is the ultimate meritocracy. Good content wins. Bad content fails.” – says Jay Baer, Marketing and Online Customer Service Speaker. The question is, are your posts worth reading? In his recent post, The Truth About How Often to Post in Social Media, Jay addresses a governing principle for your content, as well as…
Implementing and maintaining a #crisisready corporate culture is essential in business today. So what’s the best way to gain the necessary approval and commitment from your top leadership? This question is a common one heard by Crisis Management Expert and Keynote Speaker, Melissa Agnes. As Melissa says, “In my experience as a crisis management consultant…
