The world has changed and consumers make the vast majority of their buying decisions based off of conversations they’ve had with people they know and trust. Ted Wright says people are not going to Facebook, Twitter, and Instagram to find the product they want; instead they are talking to their friends. Social media can only…
Congratulations to our very own Jay Baer! On July 16, 2018, Jay was inducted into the CPAE Speaker Hall of Fame, receiving a lifetime award for speaking excellence and professionalism by speaking peers. (He’s been in our Hall of Fame for years!) The Council of Peers Award for Excellence (CPAE) Speaker Hall of Fame®, honors…
Crisis Management Strategist and keynote speaker, Melissa Agnes launched her first book, Crisis Ready: Building an Invincible Brand in an Uncertain World, in March 2018. In today’s Friday Featured Speaker spotlight, we are excited to announce the launch of Melissa’s 6-part webinar series, tailored to help you meet your specific goals and objectives around building…
Internet pioneer, entrepreneur, and New York Times best-selling author, Jay Baer, predicts that by 2020, Instagram will overtake Facebook in total usage in the United States. Pretty bold, yet interesting statement, right? Earlier this year, Jay addressed groundbreaking new data from Edison Research that found Facebook usage declined for the first time ever. In that…
No one wants a negative situation to occur, but issues and crises can happen at any given moment. The big question is, is your organization prepared to instinctively and successfully overcome the challenges, obstacles, and realities that loom when crisis strikes? Today’s Friday Featured Speaker, Melissa Agnes helps organizations around the globe become crisis ready. Building…
Crises are inevitable, and lack of preparation almost always makes the outcome much worse. An effective response starts long before a crisis or catastrophe takes place— this is what we call being “crisis ready.” Crisis Management Strategist and Keynote Speaker, Melissa Agnes helps organizations around the world build invincible brands. In her article, The 5 Phases…
Crisis Management Strategist, Melissa Agnes joined Shel Holtz on his widely recognized PR Podcast, For Immediate Release (FIR), to discuss how two companies deftly handled surprise issues and the importance of internal communication in times of crises. Melissa’s conversation with Holtz begins roughly at the 6-minute mark and we are thrilled to share their conversation…
Jay Baer is a renowned business strategist, a New York Times best-selling author of five books, and the world’s most retweeted person among digital marketers. We are thrilled to announce that Jay will be releasing his new book, Talk Triggers in October 2018. Jay’s programs help organizations around the world rethink their approach to marketing…
Ulta Beauty was recently accused by former employees of cleaning and reselling used makeup. Other employees have since negated the allegations and Ulta Beauty addressed the issue head on. The big question is, what effect do these types of allegations have on the brand, and how will it affect consumers? Melissa Agnes helps organizations around…
Our international crisis management keynote speaker, Melissa Agnes helps today’s organizations understand the realities that loom when crisis strikes. Her customized presentations provide tools and strategies that create a proactive, cohesive, and crisis-ready corporate culture. Crisis management is an important and necessary topic that applies to every organization. In fact, sometimes leaders don’t realize the…
