Word of mouth marketing (WOMM) pioneer, speaker, and author, Ted Wright helps audiences realize marketing concepts in ways they have NEVER perceived them before through engaging, interactive, and impactful presentations. Ted’s primary goal for each presentation is to leave attendees inspired to be better marketers so they can sell more to more people, more often,…
According to keynote speaker on word of mouth marketing Jay Baer, “By 2020, the majority of customer purchase decisions will be based not on price, not on availability, but on customer experience.” Word of mouth is responsible for as much as 50% of all purchases today, yet most companies do not have a strategy to generate…
The world has changed and consumers make the vast majority of their buying decisions based off of conversations they’ve had with people they know and trust. Ted Wright says people are not going to Facebook, Twitter, and Instagram to find the product they want; instead they are talking to their friends. Social media can only…
Congratulations to our very own Jay Baer! On July 16, 2018, Jay was inducted into the CPAE Speaker Hall of Fame, receiving a lifetime award for speaking excellence and professionalism by speaking peers. (He’s been in our Hall of Fame for years!) The Council of Peers Award for Excellence (CPAE) Speaker Hall of Fame®, honors…
Customer trust is the center of every customer relationship. Trust increases customer loyalty, boosts referrals, and increases sales. Friday Featured Speaker Jay Baer tells two stories encouraging you to build your empire on trust in: How to Instantly Build Customer Trust. One of the stories Jay shares is about Dr. Gorab, an Oral Surgeon who…
Keynote speaker, Ted Wright, is an author and word of mouth pioneer responsible for several consumer revolutions including Pabst Blue Ribbon among urban hipsters and Chocolate Milk among athletes. When you identify the people most likely to talk about your brand, and then use creative strategies to encourage communication between those influencers and members of…
Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Yet, most companies do not have a word of mouth strategy. People don’t talk about average experiences; they talk about experiences that stand out. Your best marketers are your current customers – as long as you give them…
