Uh-oh. You and your company have just experienced a crisis. It’s a mess. Things are happening so quickly now… it’s difficult to think. And people are already posting their own versions of the incident on social media! You have to do something. Fast. Now! But what? Where do you start? When crisis strikes, what is…
We’ve seen new, creative changes and trends in marketing over the past year and 2017 will only bring more. How will you and your company stand out in this ever-changing marketplace? For our first blog post on the new year, our speaker Jay Baer is giving you a gift: 7 Content Marketing Trends That Matter in…
‘Tis the season of family get-togethers, food, and lots of storytelling. My favorite part of family gatherings are the stories that are shared from people of all ages. Stories bring events to life. Stories evoke feelings, memories, and reactions. Stories are remembered and retold. It’s the same for your business. And storytelling on social media…
My first job was picking up trash along the roadside for Sugar Grove Cemetery in Wilmington, Ohio. I was ten years old, and my grandfather was the Superintendent. I took over the job for my big brother when he started a lawn care business (a fancy term for mowing neighborhood yards); and I became the…
